Vidamore | Vidamore - innovatie voor airlines en airports

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Innovatie voor airlines:

internet booking engines, distributie
revenue management
fuzzy logic oplossingen
technologie strategie
IT-business integratie

Innovatie voor airports:

airport processen
passagiers proces
border management
risico profiling
technologie strategie
IT-business integratie

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Vidamore

Border passage 2.0

For a number of government agencies I presented the traveler perspective of future border management. With many governments thinking about programs like ESTA (preregistration for visiting the US, specifically for visa-waived travelling), the number of steps in travelling increases. However, with some smart integration, and the ongoing self-serving trend in the travel industry, the travel-process might even become better. Facilitating travel and border control go hand in hand, if you approach it right.

Read more to view the slide show!

Laatste aanpassing op maandag 04 januari 2010 08:07

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Self Service Baggage Drop Off and payment

This week I was present at a meeting at the offices of Bagdrop. Bagdrop is a company that developed the first fully autonomous baggage drop off units.

BagDrop Production units at Schiphol Airport

It was very informational to hear Edwin Sneekes, CEO and founder to talk about the complexity such systems have to deal with to ensure a succesfull bagage drop off: detection against rolling materials (who is checking in a bowling ball?), live stock (is the bag barking?), and playfull children. Additionally it is important to have the luggage weighed on a certified scale, as more and more airlines are considering excess-baggage fee as a part of their revenue model.

With the client handling the drop off of the bags themselves, there is no more negotiation on potential overweight fees. The speeds up the process but requires special business rules how to deal with frequent flyers. However, also new issues arise: for example, how to position correctly the bag on the belt in the machine? How to apply the baggage labels correctly. For the latter, Bagdrop is now introducing a magic new type of label that only sticks where and when 2 sticky sides meet. This way, the customer can more easily apply the tags, and tags are less torn off, as they can't stick on the belt anymore.

This "contact moment at the airport" and the availability of a payment module make it a perfect place for other cross selling as well. The self-service and home-print trends will only increase and not before long the bagage drop off machine will be the only physical touch point with the airline.

In the past year, BagDrop has piloted the machines together with KLM and Schiphol, and the system and design have improved as a result of the pilot. Self service bagage drop off creates additional revenue streams and decreases the cost of non-performance (of untagged bags, jammed baggage belts,etc).

At this moment, a multi-unit production rollout is in progress at Schiphol Airport.

Laatste aanpassing op vrijdag 28 augustus 2009 09:20

Vidamore on twitter - Innovation for airlines and airports

With a silent launch, Vidamore is using Twitter since a few months. The micro-blog service is used for notifying followers on new articles on the website of Vidamore, as well as interesting innovation news in the airline and airport industry.

So follow us on Twitter: http://twitter.com/Vidamore

Of course we also offer RSS for comfortable reading articles and staying up to date: http://www.vidamore.com/en?format=feed&type=rss.

Laatste aanpassing op zondag 06 september 2009 11:14

What is wrong with online booking tools? (2/3)

This is the second article in the series "What is wrong with booking tools". The first article can be found here.

PART 2/3: Complexity of the process

Booking an airline ticket is not an easy task for customers. Designing a good booking tool is not easy either. This article highlights some perks in how airlines need to balance their requirements with the needs of the customer.

The booking process often exists of many different steps. The customer will get in the process to choose from a lot of different options, which in itself is very good. Online consumers like to have choice. However, too many options distract from the main goal of the booking tool. I don't understand that many booking processes distract their customers so much before the actual sale is made.

After you have found your departure and arrival airport (you need to know from and to where the airline and her codeshare partners fly from and to) , you will often get to choose from a number of different flights. Sometimes color coded to indicate the cheapest prices. Often, it is a long list full of choices, sorted in an unknown order.

Laatste aanpassing op zondag 09 augustus 2009 13:52

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Sqills' next generation revenue management

Exhibition stand Sqills Travel Distribution stand 2009

In may 2009, Sqills exhibited at the Travel Distribution Summit in London. Sqills is an e-business solution and services company with footprint in the passenger transport and hospitality market, offering booking engine components and revenue management tooling. Sqills impressed delegates of the conference with her multi-modal booking engine and next generation revenue management capability.

Sqills has organized webinars on revenue management which take place in the coming weeks, aimed at hotels, airlines, railways, tour operators and potential partners. If you are interested in attending those workshops click here.

Vidamore and Sqills have signed an agreement on business development and consulting activities aiming at expanding and serving the Sqills’ customer base in hospitality and aviation.

Laatste aanpassing op zondag 26 juli 2009 20:12

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